Professional Auto Salespeople: Tips From Experienced Customers
by: Mak |
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Am I being polite and caring? Act as if your mother came in to buy a vehicle and doesn't know much, is afraid of the process, and needs a really good deal. Take good care of each customer and they will recommend you to others.
Are you just trying to make a deal? People can sense insincerity when you just want to make the deal, and don't care about much else. Loosen up, show interest in the customer-make them happy-they are there for a reason.
First impressions are everything and profesional dress is a must. From top to bottom your appearance should say business. A nice suit will not go far if there is not a well gromed face and haircut to go with it. The same applies to shoes - sneakers should never be an option.
Know your stuff - a customer should never hear \"I'm not sure\", or \"Sorry that was the wrong information\". They will start to consider that they are not getting the best deal and will go somewhere else. Short of very specific custom deals or special financing that only a manager can handle, you should be able to answer any question given to you.
Are you on time? Don't run late and make your customers wait-they will lose patience and go elsewhere-make them happy and let them know if you are running late and offer refreshments, and a comfortable waiting area. Keep them happy, keep your word, and reschedule if necessary.
Are you offereing your clients choices? Don't concstantly reject your clients choices with no,no,no-offer an alternate choice to their decisions to save the sale. Divert their interest and offer alternative choices with an explanation showing the benfits of their new choices.
Are you a team player? Work together with your customers and your management team to communicate daily about your daily sales pros and cons to make sure your sales don't evaporate due to disorganization and lack of communication on your part. Make sure that you can complete the sale-dot your \"i\"s and cross your \"t\"s.
If you follow these steps, you can garantee happy customers who will recommend you to friends and family. A bad experience at any place of business is a hit to the bottom line, and too many bad experiences will lead to your business closing it's doors. With the internet making information easily accessable, you cannot afford not to give each customer the best experience possible.
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Atten: Car salespeople. Get your free 5 part mini e-course on car sales training. It's a must read for car salesman and women in the automotive business to help you sell more vehicles.
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