Do Safelists Deliver The Goods?
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The first thing you learn about Internet Marketing is that spam is a giant no-no. It can get you banned, fined, and in more trouble than you ever imagined. Because of that, literally millions of people have turned to safelists. These are gigantic lists of people who have told someone (anyone) that it is okay to send them some information about something. They turn out to be huge exchanges of spam among people who don't read them.
Just to see how they work, and to see if they indeed drive traffic to my site, I set myself up with four safelists: GlobalSafelist, Croc-Ads, Herculist, and ListDotCom. I basically picked these randomly from the hundreds available. For each one, I entered the information for my email, which I pictured as going to millions of unsuspecting email boxes, standing out from the two or three others which safely made their way there.
Instead, my own mailbox was filled to the brim with emails. I got over fifty the first hour, about one a minute. I had over two hundred by the time I logged off for the day. By the end of the week, I was getting over SIX HUNDRED emails every day day, all promising me that I could make the most money for the least effort. Think about that for a minute. Six hundred emails a day. That's about one every two minutes 24/7. I don't even scan through them anymore. I just select all and delete.
So, here's my advice on safelists: (if you really want to use one)
1. Create a junk email account first. I have found that Gmail works the best, as it can handle the volume easily. Just make it something separate from the mail box where your regular email comes.
2. Sign up for only one safe list. When your inbox volume levels out, you might want to add more, but if you start with six hundred a day like I did, you won't read any of them anyway.
3. Track your results for a week or so. If your website is not getting increased traffic, (actually, increased CONVERTED traffic), cancel your subscription and move on to other options.
My conclusion, based on first hand experience, is that there are far more effective ways to drive traffic than safelists. They might have been a good idea a few years ago, but for now, they offer no way to stand out from the other 599 emails.
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About the Author
Before you spend too much time and too much money searching the Internet for tools to build your business, check out Jack Beddall's The Online Resource Site . If you are looking for multiple streams of income, SpiderWeb Marketing works quite well.
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